Books authored
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Department of MBA
BOOKS AUTHORED
S. No. | Name of the Author(s) | Title of the Book/Chapters | Name of Publishers | Month and Year of publication | ISBN | Link to the picture of the front page (.jpeg) |
1 | Dr. A. Mary Francina Dr. K. Mary Keerthi Ms. B. Indira Priyadarshini Ms. Navita Mathur | General Management | Bestow Edutrex International LLP, Mumbai | June 2024 | ISBN 978-93-95060-84-4 | https://drive.google.com/file/d/1LykN_nQZMk0T6Eo5r3NG2dB6UMWQQGRA/view?usp=drive_link  https://drive.google.com/file/d/1HorNFDpxjntNuAgR950vXm5BrtmU3LcY/view?usp=drive_link |
2 | Dr. A Mary Francina | Conference Proceedings – Editor for ICSSR-sponsored National Conference on Rural Women Empowerment through Entrepreneurial Marketing (Under Vision Viksit Bharat @2047) at NMIMS | Vaagdevi Publishers | February 2025 | ISBN: 978-81-982191-0-7 | https://drive.google.com/file/d/1K0TNZje9TJL_109KJ5z6lNyhPzUhui9-/view?usp=drive_link |